MMMeeja

blog :: social networking

Social Media Best Practices

Posted on 25 Sep 2008 by Andy

I’m honoured to have been chosen to take part in a round of blog tag discussing best practices for online social media. Thanks to Kim Woodbridge for the tag and to Mitch Joel for kicking off the project.

The posts so far have been focussed on remaining calm and not starting a troll-fest, with Kim recommending that we reflect, Ari Herzog saying pause before hitting the submit button and David Bradley saying we should be nice.

This is all good advice but as this is a technical blog, I will give you a technical response...

Automate!

I certainly don’t mean that you should use scripts to spam your blog into every social media service, but we responsible netizens can extend our presence by employing some clever automation.

There are, literally, thousands of on-line communities, blogs, digg-clones and forums, so we cannot keep an eye on them all without spreading our time too thinly. So I want a notification when I (or my brand) is mentioned, so I can follow up quickly.

You see, I found out that Kim had tagged me for this blog meme when an automated Google search for my name twittered that I’d been mentioned on a web page. I have similar alerts set up for a variety of keywords and can respond quickly thanks to the automated searches.

There are a surprising number of ways that automation can help you manage the firehose of information and social interaction that being an active participant in social media brings. Have you tried any of these?

There are many, many, many more great tweaks and tips to succeeeding with social media, but mine is to automate.

Next...

I pass the baton on to the most beautiful people:

Oh, one more - Robert Scoble, c’mon baby tell us your best pratices for social media!

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A Review Of Twiggit - Automatically Tweet Your Diggs

Posted on 08 Sep 2008 by Andy

Jason from Twiggit dropped me an email a few days ago, asking if I’d like to review his site. He was polite and not spammy so, of course, I said yes.

The Twiggit.org Logo

What Is Twiggit?

Twiggit is a service that will automatically add your Digg submissions and votes to your Twitter stream. It is highly configurable, allowing you to choose to tweet just items you submit, or positive votes too. There are other options to change how often it checks Digg, pause operation or delete your account.

Like many Twitter applications, it requires your Twitter password to work - a limitation of the Twitter API. A lot of the Twitter community really want to see the long-promised adoption of OAuth to replace this, but there’s no sign just yet.

It doesn’t need your Digg password, thankfully, since the Digg data can be read publicly.

In Action

Twiggit produces nicely formatted tweets that use TinyURL to perform URL shortening. You can see an example of one of my twiggit tweets displayed in TwitterFox, below:

A tweet by Twiggit

When I first signed up for the service, Twiggit picked up one of my Digg votes from the evening before, which was a bit alarming although there have been no other glitches. It seems to a be well-rounded and professional piece of software.

Who Will Benefit?

I think that Digg power-users that organise their networks via Twitter will be best served by this software. As we have seen from the latest MrBabyMan controversy, top users submit and vote on hundreds of stories every day and anything that can lighten their load will pay dividends in time savings.

For the record, I don’t think that MrBabyMan should be banned, and I don’t know if he organises his network via Twitter - or even if he has a network. I do think that Digg’s algorithm is too heavily biased in favour of existing power users but I really do not care about the rest of this spat.

You Could Make This With Yahoo Pipes And TwitterFeed

Yes you could, but why bother? Twiggit works very well and you can get it up and running in seconds. I have made good use of both Yahoo Pipes and Twitterfeed before, but Twiggit just works.

Will you be using Twiggit? Want one for Reddit? Leave a comment.

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A Better RSS Feed For Sphinn

Posted on 06 Aug 2008 by Andy

I’ve been using Feedit for Digg’s RSS feed for a while and love it, but there are other article sites that also make you click through their page before you can get to the meat of the post. Sphinn is one of them, so I whipped up a Yahoo Pipe to improve their feed.

Sphinn Logo

I am a fan of Sphinn, although I am no SEO because it has a lively bunch of informed and technical users. Picking up a few hints on pleasing the Google Gods is useful too. I read the front page articles via my feed reader because I feel that it is quite redundant to vote for stories that are already hot.

I appreciate that this pipe may be controversial amongst the Sphinn community because it will reduce page-views (and maybe revenue) for the site, but I made this pipe to suit my browsing habits and if others find it useful, then so be it. The pipe adds a link to the article on Sphinn so you can easily vote once you have read the story.

The pipe takes the feed of hot stories but you could clone it and change the URL to tweak it for the upcoming ones. Personally, I prefer to use the upcoming page as I find it much easier to mark spam - something that is a big problem for Sphinn and many other Pligg powered sites.

So, here is the feed: RSS.

What do you think, am I being irresponsible and depriving Sphinn of eyeballs? Or maybe you find it useful? Leave a comment and let me know. Oh, and don’t forget to Sphinn this post!

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Freaks Do Not Get Followed

Posted on 26 Jul 2008 by Andy

Problogger’s amazing social media love-in continues to drive newTwitter followers to my account (over 80 so far) and I’ve checked out the Twitter page of every single one. I found and followed some clever, interesting and funny people but there were also some really freaky and/or annoying ones that didn’t get followed.

CC licensed photo by Amanda Benham

Here’s a few tips to help you evaluate your Twitter page and make sure you don’t give the wrong impression.

By the way, if I didn’t follow you back, it doesn’t necessarily mean that I think you’re weird but you might want to read on and check anyway. All names have been changed to minimise offence to fragile egos.

The Gurus And Experts

If your username suggests that you are a design guru, why does your Twitter page have orange writing on a red background? You must have tweaked your settings to make it that way, if trichromacy is to blame then I have sympathy but you should know to be careful when choosing colours.

Does your little bio say that you marketing expert or social media guru? You might want to post a little bit more than just the titles of your latest blog posts. Social media is a conversation, try having one - most people on Twitter aren’t that scary.

The Needlesharp Niches And The Me Too Experts

So your blog niche is one-armed, Mongolian crochet knitters? That’s nice, but if you want an English geek to follow you, you need to get out of your niche for a while and add some personal colour. Twitter is interactive but we need some common ground to get the conversation started.

As for the “Me Too Experts” we all want to make millions whilst messing around on this internet thing but it takes more than just declaring yourself to be a wealth consultant or blogging facilitator. There are many people out there who make a successful living from blogging and social media and they don’t bother with fancy titles, they get out here and interact, work hard and share their knowledge.

The Newbies

I have quite a lot of sympathy here, we were all new to Twitter once and I did end up following quite a few people with only three of four tweets to their name.

Those first few tweets are very important - forget Twitter’s question of “What are you doing right now?” and introduce yourself, ask a few questions, dive in (the water’s lovely).

Avatars

I can understand newbies having the standard o_0 avatar, but a nice, easily recognised avatar is important in social media. My avatar is a grainy cell-phone picture but it can be seen all over the net and I think I look OK in the picture (I’m pretty ugly in real life though).

Oh man, some of you people are ugly don’t photograph well. If that’s the case use a cartoon style, or crop some stock photography. Two great examples of avatars are shown below, instantly recognisable and very cool-looking. Maybe Sebastian and Kristen are hideous in real life (though I doubt it) but their avatars show that everyone can be good looking on the internet.

SebastianX’s avatar kmunse’s avatar

Gender Confusion

While I’m on the subject of avatars, who knew there were so many amazing looking women on Twitter? And they all work in social media marketing too!

That one tweet along the lines of “Woot! Superbowl Saturday! Me an my bros are gonna get trashed. Wooha!” is gives you away as a liar.

CC licensed photo by Mr Wright

Guys, if you’re going to pretend to be a woman to get attention then you can’t let the persona drop for a minute. You’ve got to lead the double life so completely that even you start believing it, which is going to leave you with some hefty therapy bills.

If English Is Your First Language Let It Show

I was lucky enough to get followed by people from all over the world with a vast array of first languages and I’m amazed at how well they can grasp the complexities of English and manage to be interesting in just 140 characters.

I’m also amazed at just how badly people from the UK & North America can mangle the mother tongue. Mr Text-Speak Dude, I’m looking at you “LOL, GTFO kthxbai!!1!”

So, a bit of a rant about some of the characters on Twitter. It’s meant in a fairly light-hearted manner and I’m not exactly perfect myself so don’t take it personally, even if you are an internet weirdo. If you found this rude or condescending then sorry, reading through a hundred Twitter pages can do that to a chap and maybe you would find Problogger’s hints more palatable, he’s too nice to call people weird.


Creative Commons licensed photos by Amanda Benham & Mr. Wright.

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Problogger’s Love-In Is Huge, Outrageous And Throbbing With Life

Posted on 23 Jul 2008 by Andy

Problogger (Darren Rowse) posted a call to his readers, exhorting them to share their social media profiles and what a response!

I got the 29th comment in (out of nearly 700!) with just four links to my online presences:

The response was very impressive and shows just how much influence bloggers like Darren have. It also showed a distinct bias away from geeky networks towards the more accessible ones, so only a few new followers on sphinn and del.icio.us but loads of twitterers - that tells us a lot. I’ll let the figures speak for themselves. After 48 hours, I gained a load of followers:

NetworkFollowers
Twitter30
FriendFeed19
del.icio.us5
Sphinn5

I didn’t follow everyone back - some people just were not a good fit - but I did follow quite a few and also explored lots of profiles and followed people that just interested me, regardless of whether they follow me back or not.

On that note, I would declare Darren’s post a huge success - he got a load of reader interaction, links and buzz - whilst we humble readers got a load of exposure. I’m looking forward to the follow-up to this event.

Oh, and here is a cool little badge from TwitterCounter that displays the number of followers I have, you can get one for your blog too.

TwitterCounter for @andymurd

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Plot Your Twitter Followers On A Map

Posted on 14 Jul 2008 by Andy

Yahoo Pipes are a pretty cool way to create mashups fast and this post will teach you how to plot your Twitter followers or friends on a map and embed it into your blog in less than five minutes!

Yahoo Pipes logo

Yes, five minutes, set your stopwatch running... now!

There are two pipes to choose from, one for your Twitter followers and one for your Twitter friends. The first one requires your Twitter password (and sends it over an unencrypted connection) so it might be best to try the one for your friends first.

Click the link and enter your Twitter username. Click “Run pipe” and wait a few seconds...

Can you see a map?

andymurd’s Twitter friends

Great! Look above the map, at the left and click “Get as a badge” link. Choose settings to match your blog (you can adjust the size too) and follow the on-screen instructions. I was impressed by how well the Yahoo team had integrated with Blogger, TypePad and iGoogle - less impressed for WordPress but that needs a theme edit to embed it into your sidebar.

And here are the finished results:

Feed viewers, to see the map, you’ll need to click through to the article.

Pretty damn cool!

Stop the clock! Was that under five minutes?

By the way, you can follow me on Twitter at http://twitter.com/andymurd, if you’re interesting I might even follow you back.

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Import Your Muxtapes Into FriendFeed

Posted on 02 Jul 2008 by Andy

Great excitement over at FriendFeed when they added an an integrated MP3 player for RSS feeds that contain enclosures.

The FriendFeed media player

Sadly, few feeds make use of enclosures (maybe this will change with FriendFeed’s new support) and one of the notable sites that could really benefit is Muxtape, a site that lets you create your own online mixtapes. So, since my last Yahoo Pipes creation was so successful, I set out to remedy this using another Yahoo Pipe.

The result is probably my most complicated pipe to date but it works pretty well. It uses the excellent Seeqpod music search service to try and find matching MP3s anywhere on the web. You need a Seeqpod API key to use the pipe, so sign up for an account and edit your profile to grab a key, as shown below:

Seeqpod API key

Next head over to the the pipe and enter your muxtape name and Seeqpod API key. You should get a nice RSS feed that can be imported into FriendFeed as a blog. You can see mine in the MMMeeja FriendFeed room but I don’t have too many entries in the muxtape yet.

If the music on your muxtape is quite obscure, it is possible that Seeqpod won’t be able to find it. In that case the entry remains but it doesn’t get an enclosure so you won’t be able to play it in FriendFeed. Similarly, sometimes Seeqpod returns MP3 URLs that are no longer valid. Not much I can do to fix that, I am sorry.

Those of you that really want to add some noise to your FriendFeed, I’ve also created a similar pipe for last.fm recently listened items here.

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How To Drive Traffic From Facebook To Your Blog

Posted on 11 Jun 2008 by Andy

First of all, apologies for not posting for a couple of weeks but I had a lovely holiday, thank-you for asking. Back to posting now with this great article on funnelling visitors from your Facebook profile to your blog with a simple hack.

Facebook logo

Facebook is great for the less technical amongst my friends, it is email and instant messaging in one handy package. For the rest of us, it’s walled-garden approach can be annoying. I wanted to tell my friends about new blog posts as they happen, much the same way that techies would use an RSS reader.

The answer to this problem is to use Facebook’s Notes application to import an external feed but not to reproduce the content in it’s entirety, just provide a link to entice facebookers to your blog. The results are not great from a usability point of view but they show up in your news feed and people do click through - I think that the less technical are happy to click two or three links to get to their destination.

Here’s an example from my news feed:

A new blog post shows up in my Facebook news feed

I created a Yahoo Pipe to turn this blog’s RSS feed into a much simpler feed that just announces each new post and then imported the results into my Facebook profile. If you want to do the same, it’s easy - the pipe is published and to use it, just enter your blog name and its feed URL. Then grab the results URL and import it into your Facebook profile.

This technique could be adapted in lots of ways - alert your friends when you publish new photos to Flickr, for example. Just be aware that Facebook will only import a single feed via notes, but using the power of Yahoo Pipes, you can easily merge several feeds into one.

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FriendFeed Rooms List

Posted on 27 May 2008 by Andy

FriendFeed launched thier new rooms functionality on Thursday and users have been busy playing with the service to see exactly how best to use it. The seems to have been a bit of a goldrush for the good names and Corvida of SheGeeks rightly pointed out that there is a danger of rooms dividing the community.

FriendFeed logo

A common request has been for a list of available public rooms, a feature that I wholeheartedly agree with. So I hacked around with a bit of perl and came up with the following list via the Yahoo Search API. It is by no means complete and probably out of date as soon as I post it, but it is a start. Enjoy.

UPDATE: I’ve re-run the query and Yahoo has indexed a load more rooms, so the list has been updated. Andy Beard has chimed in with a google query that returns FriendFeed rooms.