If you’ve ever spent some time checking out search engine optimisation on the web, you’re bound to have read something by David Harry (aka theGypsy). If you’ve ever submitted a story to Sphinn about Google using bounce rates to determine site quality, you’ll have been down-voted by him and had your argument destroyed in the comment section.

He’s a force to be reckoned with in the SEO world and now he has launched his own social media space dedicated to advanced SEO techniques - the Huomah Dojo!

I was privileged to be asked to help beta test the dojo and I must say that I’m impressed. There’s some clever people on there already, sharing knowledge and exploring the technical aspects of SEO, link building, keyword research and lots more. The list of tools available in the "Weapons Room" is definitely worth a visit too.

There’s a great deal of content there, with an emphasis on quality information and a strong technical theme to it. David’s background in Information Retrieval shows through - testable hypotheses and published patents are on the menu, not the regurgitated pap that fills out most SEO ebooks.

The site is still in beta (though it looks like it will be launched very soon) so you’ll need to sign up for the Huomah newsletter to be notified when it gets opened to the public.

If you’re an SEO, it will be worth it.